Healing the Planet With Regenerative Ranching Practices

Healing the Planet With Regenerative Ranching Practices

Read Time: 4 Minutes

A 2023 study revealed a staggering reality: every year, the equivalent of 18 billion animals’ worth of food is wasted, not because it spoils, but because we discard parts people don’t want to eat, like bones and organ meat.

At Denver Bone Broth, this stat hits home. Our entire business exists to challenge that kind of waste. We make nutrient-rich sipping broths from bones that would otherwise be tossed aside. By turning what’s traditionally viewed as "scraps" into something deeply nourishing, we’re showing how food businesses can help address the waste problem and make an environmental impact.

But our commitment to keeping it clean goes beyond ingredients. It's not just making clean food, it’s making a cleaner planet. That’s why we’ve built strong partnerships with suppliers who share our values, like Flying B Bar Ranch, a Colorado-based, grass-fed cattle ranch at the forefront of regenerative ranching. 

This Earth Day, we’re highlighting the powerful practices of Flying B Bar and how regenerative ranching isn’t just a better way to raise beef. It’s a path forward for the land, the animals, and all of us. We interviewed the owner, Brad Buchanan, to learn more about regenerative ranching and its impact on the Earth.

Cows eating grass in an open, regeneratively ranched field.

What Is Regenerative Ranching?

Regenerative ranching is a way of raising cattle that actually helps restore the land. By moving herds between different plots of pasture over time, ranchers give grass a chance to rest and regrow leading to healthier ecosystems and stronger soil. And when cattle graze in this way, they naturally fertilize the land and help build resilience into the landscape.

“We want to put a lot of cattle in an area for a very short period of time,” explains Brad Buchanan, owner of Flying B Bar Ranch. “Get the impact, have them scruff up the dirt, poop all over the place, eat the heck out of that grass, and then go off of it. Maybe for the whole year.”

This method mimics nature and it works. “Rather than putting a whole bunch of cows out on one big monster field,” Brad says, “we know that the grass does better and the soil does better by moving them around.”

Regenerative ranching helps fight erosion, supports native wildlife, and even pulls carbon from the atmosphere. It's proof that raising beef can be part of the solution, not just the problem.

According to Brad, “Not only do we think this is the right thing to do for the planet and for the animals, it’s just smart business. It makes sense to constantly improve our pastures.”

Cows standing in a field with healthy green grass surrounding them.

How Regenerative Ranching Helps Fight Climate Change

One of the most impactful benefits of regenerative ranching is its ability to pull carbon out of the atmosphere and store it in the ground. It’s called carbon sequestration.

“Ground that is covered and has living things growing in it all the time sequesters carbon,” says Brad. “And we believe that is an important tool and approach to use in reversing climate change.”

Unlike conventional operations that often leave land bare and degraded, regenerative ranchers treat soil like a living thing, because it is. Covered soil, active root systems, and diverse grasses work together to trap carbon, improve water retention, and strengthen entire ecosystems.

Brad puts it simply: “We want to reduce carbon. We need to do our part with every acre we either own or lease.”

A fence dividing two pastures. A pasture that hasn’t been grazed in a long time (left) versus a pasture that has been recently grazed (right). The left pasture is barren and dry while the right pasture is green and healthy.
A pasture that hasn’t been grazed in a long time (left) versus a pasture that has been recently grazed (right).

Keeping the Earth Clean With Strong Food Systems

When it comes to climate solutions, food is often left out of the conversation. But how we grow, raise, and source our food deeply affects the health of our soil, our ecosystems, and ultimately our planet. That’s why it’s so important to understand where your food comes from and how it’s produced.

At Denver Bone Broth, we’re committed to keeping it clean. Not just in our product, but in the way we support regenerative systems that restore the land and protect the planet. Supporting ranches like Flying B Bar, who are cattle ranching to build healthier soil and store more carbon, is part of that mission.

Brad shared that cattle ranchers are some of the hardest working people out there: always busy, every day of the year, with no real time off. They’re often a proud and quiet group, not ones to seek the spotlight. “They don't like to tell their stories. It feels like boasting and bragging but it isn't about bragging. It's about education. It's about sharing and trying to connect with folks on where their food comes from.”

When you understand your food system, you can start to change it for the better.

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FAQs About Regenerative Ranching

What is regenerative ranching?

Regenerative ranching is a method of raising livestock that helps restore and strengthen ecosystems by rotating animals across pastures to promote soil health, grass growth, and biodiversity.

How does regenerative ranching help the environment?

This practice improves soil health, increases carbon sequestration, and supports resilient grasslands, all of which play a role in reversing climate change and protecting ecosystems.

What is carbon sequestration and why does it matter?

Carbon sequestration is the process of capturing and storing carbon dioxide in soil and plants. Healthy, well-managed pastures can pull carbon out of the atmosphere and store it in the ground, reducing greenhouse gases.

Why does Denver Bone Broth partner with regenerative ranchers?

We believe clean products start with clean practices. Our partnership with ranches like Flying B Bar reflects our commitment to sourcing from suppliers who care about the health of the planet, not just the product.

How can I support regenerative ranching?

Support ranchers and brands that prioritize regenerative practices. Ask questions, look for grass-fed and pasture-raised labels, and choose products that are transparent about their sourcing, like Denver Bone Broth.

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Liam Sabot
Digital Marketing Manager
https://denverbonebroth.com

Liam is the Marketing Coordinator at Denver Bone Broth, where he leads digital marketing efforts, content creation, and community engagement. Passionate about sharing the benefits of sipping bone broth, he crafts thoughtful campaigns that highlight clean ingredients, culinary-inspired flavors, and the small-business story behind Denver Bone Broth. When not working on creative marketing strategies, Liam enjoys skiing, drawing, and watching basketball!